Advertise with Stars and Stripes
Reach the U.S. military community with greater clarity and confidence.
Work directly with Kandace Blevin to identify practical advertising opportunities for reaching military audiences in Europe and worldwide.
Campaigns can be shaped around your audience, geography, objectives, timing and available budget.
Who I Help
Advertising guidance built around your actual market.
I work with businesses, universities, healthcare providers, financial institutions, hospitality companies, military-support organizations and other advertisers seeking to reach the U.S. military community.
Whether your organization serves one installation, several European markets or a worldwide audience, I can help you identify opportunities aligned with your goals, geography, timing and budget.
Advertising Opportunities
Build the right combination of print, digital and community visibility.
Stars and Stripes offers advertising opportunities that can support brand awareness, enrollment, recruiting, customer acquisition, event promotion and sustained visibility within military communities.
Print and Special Publications
Reach military readers through newspapers, magazines, relocation guides, education publications, medical guides, transition resources and targeted special editions.
Digital
Digital and Programmatic Advertising
Extend your reach through display advertising, video, website retargeting, geographic targeting and programmatic campaigns designed around particular audiences or locations.
Community Presence
Sponsorships and Visibility
Build recognition through selected sponsorships, installation-area publications, rack signage, maps and community-focused initiatives when available.
Brand Support
Promotional Products
Support events, recruiting, outreach and customer relationships with customized promotional merchandise produced through Stars and Stripes.
Reach Military Communities at Arrival
Welcome Guides connect advertisers with newly arriving military families.
Stars and Stripes Welcome Guides help service members and their families navigate new duty stations throughout Europe. They connect advertisers with readers actively looking for local services, healthcare, education, dining, shopping, travel and other practical resources.
The publications below represent a selection of the available regional guides. Additional seasonal, regional and worldwide publications serve specific military audiences and interests.
Markets and Geographic Reach
Campaigns can be developed for local, regional or worldwide audiences.
Advertising can be planned around a particular installation or military community, several regional markets or a broader worldwide audience.
Military Advertising Planning Tools
Explore the strategy and budget before building the campaign.
These free planning tools provide a practical starting point for organizations considering advertising to U.S. military audiences. Use them to compare possible channels, evaluate military market areas and estimate an appropriate programmatic advertising budget.
The results provide planning guidance rather than formal proposals. Exact recommendations depend on your audience, geography, objectives, timing, available inventory and budget.
Strategy Tool
Military Audience Campaign Strategy Planner
Identify advertising channels that may fit your organization, target geography and primary campaign objective.
Build a campaign strategy →Budget Tool
Programmatic Advertising Budget Planner
Estimate the impressions and investment needed to maintain meaningful visibility within selected military market areas.
Estimate a programmatic budget →How I Work with Advertisers
Recommendations begin with your audience and objectives.
Every advertiser has different priorities. Before recommending a campaign, I take the time to understand whom you need to reach, where they are located, what action you want them to take and what level of investment is realistic.
Define the Audience
We begin with the people, communities and geographic markets your organization needs to reach.
Clarify the Objective
We identify the action or outcome the campaign should support, along with timing and practical budget considerations.
Evaluate the Options
I help you compare relevant print, digital, programmatic, promotional and community-based opportunities.
My role is not simply to provide a rate card. It is to help you select opportunities that make sense for your audience and business goals.
Let’s Discuss Your Advertising Goals
Start with a practical conversation about whom you need to reach.
If your organization would like to reach members of the U.S. military community, I would be happy to discuss your objectives and help you evaluate the available Stars and Stripes advertising opportunities.
There is no obligation and no one-size-fits-all package. We can begin with your audience, market, timeline and budget, then determine whether Stars and Stripes is the right fit.